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Designing a Fright Attraction from the Inside Out

A basic overview of the fright attraction design process!

By Leonard Pickel, Hauntrepreneurs.com Attraction Design and Consulting

My background is architecture, and I design attractions using the architectural principle that “form ever follows function.” Meaning that the purpose of a building (or any object) should dictate its shape. In haunted attraction design, scaring people is the function. Therefore, the design should help to increase the effectiveness of the scares. The form (shape and decoration) of the room and the rest of the attraction should flow from the scares. Rather than deciding on the room first and what the actor will do to startle the patrons last, good attraction design starts with what will scare the guests and uses the attraction design to maximize the effectiveness of the scares. 

The following describes how to design your fright attraction to serve its primary purpose—to scare the living crap out of your guests. You can’t scare everyone, but you can profitably entertain them. READ MORE

 

Designing a Fright Attraction from the Inside Out